What does real transformation actually require?
In this episode of Dunn On Purpose, I sit down with Luke Nelson, a coach with The Elliott Group, for a grounded conversation about leadership, identity, and the W.A.R.R.I.O.R. framework taught by Andy Elliott.
Rather than breaking W.A.R.R.I.O.R. down as a theory, this conversation explores how the framework is lived—in business, fitness, relationships, faith, and daily decision-making.
We talk about:
Why W.A.R.R.I.O.R. is a code, not a checklist
The role of physical discipline in mental and emotional leadership
Awareness as responsibility, not information
ReCreate as whole-life transformation, not escape
Why most growth fails without integration
Ownership as a daily decision
Reach as meeting people where they are and helping them grow
This episode isn’t about motivation.
It’s about standards, responsibility, and becoming the kind of person who can sustain success.
The W.A.R.R.I.O.R. framework comes from Andy Elliott’s book Total Recreation, and this conversation serves as both an introduction to Luke and a practical walkthrough of how the framework is coached and applied.
👉 Companion piece: Power Acronym 247: W.A.R.R.I.O.R.
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