Life is a tragedy.
You and I will experience suffering, distress, and hardship.
But don’t be discouraged.
There’s ample room for life and hope in a tragedy.
I was recently speaking to a podcast guest about the importance of stories in marketing and brand building.
One common mistake people make is not allowing the hardship, suffering, pain, or problems in their marketing mix.
If everything is always how perfect and awesome you or your product/service is, how can you expect someone to imagine how it could help them in the real world?
That doesn’t mean people want to hear about all your problems. Or become collateral damage because of what you’re going through.
Today’s Power Acronym helps us monitor how we internalize the tragedies of life and keep us from entering Victim Mode where we diffuse responsibility, manipulate others, and misplace our attention.
Power Acronym 78: S.P.A.C.E.
Check your
SARCASM
PROCRASTINATION
ARGUING
COMPLAINING
EXCUSES
I like this framework because it is a mirror.
I know I engage in one or all of these things when the going gets tough.
There's a place for venting, sharing, and feeling those feelings.
But eventually it's time to get to work.
On myself, what I can control, and what must be done.
“Nobody cares. Work harder.” - Cameron Hanes
How's your S.P.A.C.E.?
Power Acronym Daily
Daily acronyms to encourage, enrich, and empower.